In the rapidly evolving landscape of the Chinese retail market, our business development body focuses on equipping retail brands with the necessary tools and strategies to thrive. With a deep understanding of local consumer behavior, market trends, and regulatory challenges, we provide comprehensive support tailored to the unique demands of the Chinese market.
Start with the right people will set you on a path to success.
Entrust your brand to an expert
Effective brand positioning is essential in capturing the attention of the Chinese consumer. Our agency specializes in localization strategies that adapt your brand messaging, visual identity, and product offerings to resonate with the target audience. We work to ensure that your brand maintains its core identity while connecting authentically with local consumers.
With the dominance of digital platforms in China, we develop comprehensive digital marketing strategies tailored to the local landscape. This includes leveraging social media, influencer collaborations, and targeted online advertising to reach potential customers. By harnessing platforms like WeChat, Douyin (TikTok), and Tmall, we enhance brand visibility and engagement.
Guiding your business through the project
Experience the fusion of imagination and expertise with Axcelsior—the catalyst for imagining your future with concret steps
Meet our team
Our comprehensive suite of professionals caters to a diverse team, ranging from seasoned architects to renowned engineers.
Alex Gu
Shanghai
Founder
Jessica Cheung
Hong Kong
Finance Director
Stella Zhu
Melbourne
Marketing Director
Yijun Wang
Shanghai
Legal Director
We’ve worked with some of the best companies.
FAQs
What is your process working in smaller projects?
Axcelsior offers comprehensive consulting, management, design, and research solutions. Our vision is to be at the forefront of new brand, fostering a global community of consumers united by a passion for creating fun.
Who is behind Axcelsior?
WE are a group of business professionals with over 15+ years experiences working in retail in China. We’ve serviced world’s largest companies and brands.
I’d like to get to meet fellow Axcelsian, how can I do that?
Just drop us an email to enquiries@axcelsior.cn and our team will be in touch within 1 business day.
Can I apply to be a part of the team or work as a contractor?
Yes. Contact fun@axcelsior.cn and we will be in touch within 3 business days. If you are in Shanghai, let’s grab a coffee together!
Enhance your China journey with the Axcelsior MEET.
- Collaborate with fellow entrepreneurs.
- Showcase your brands, projects.
- Access to a unique community.